AI is already influencing what customers buy and how companies make decisions.
The Truth Layer, At a Glance
AI model checks counted across the AI surfaces measured, including ChatGPT, Gemini, Claude, Perplexity, Google AI Mode, and Google AI Overviews. Brands and product categories counted by distinct entities with at least one Discovery report on file. Live Discovery numbers refresh every pipeline run.
Proof, not testimonial
Every score, on every product, links to the model run that produced it. Methodology versioned and published per product. Read it before you trust it.
Read Discovery v2.0 methodology
CDO and VP-level operator at multi-billion-dollar enterprises. Led 100's of projects and initiatives across 5 industries. Modern AI is built from the Customer 1 to 1 data problems lived from the inside, not theorized from the outside.
Start where AI is already costing you revenue, trust, retention, or decision quality: a recommendation gap, a defensible business question, a customer experience your team needs to understand, or company context AI still gets wrong.
The platform
Each product answers one question every operator eventually has to defend. Together they are the Truth Layer: how AI sees you, whether its answers can be trusted, what your customers actually experienced, and the governed knowledge underneath it all.
01 · How AI sees you
Does AI recommend your brand, or a competitor, when your customer asks? One ask is an anecdote. Discovery measures your Recommendation Rate across every query category and all six AI surfaces, continuously, and prescribes the action ranked by projected lift.
02 · How AI is trusted to answer
Every AI agent sounds confident. Gravity makes answers defensible: grounded in your business, receipted, and ready for executive scrutiny.
03 · What customers actually experienced
Customers do not file complaints when they hit friction. They quietly downgrade and churn nine months later. Friction reads every customer in your base at the Customer 1 to 1 level and surfaces what makes them come back, keep selecting you, and refer.
04 · The governed layer underneath
Foundation is our enterprise AI grounding methodology: governance, ontology, certified metrics, operating context, and reusable accelerators, so AI is trustworthy inside your company's realities. Every enterprise differs, so we deliver it as a tailored engagement, not one-size-fits-all software. Modern Gravity is the first focused instance of its Platform control plane.
App View. Discovery Intelligence Report
Modern Discovery produces a versioned Intelligence Report on every engagement: AI Shortlist Score, Agentic Share of Voice, Recommendation Rate, and Consistency across every AI surface measured. Each metric carries the model run that produced it. Read it before you trust it.
Measured Across
We measure your brand across the AI surfaces your Customers use. Cross-model coverage is built in, not bolted on.
App View. Recommendations + Applied
Every recommendation traces back to a specific gap in the data. The Applied button captures Customer action on the prescription, then the platform measures the lift on the next pipeline run.
Built for Industry
Where shelf presence used to define discovery, AI shortlists now do. Modern Discovery™ measures how often AI names you first, not just mentions you (LIVE). Modern Friction™ tells you why repeat purchase is suppressed (GA).
First-purchase friction predicts churn long before the renewal cycle surfaces it. Friction maps it at the Customer 1 to 1 level. Discovery measures how often AI names you first when a new Customer searches.
Onboarding friction, billing friction, and AI-agent handoff friction all live in different silos. Modern Friction joins them on the Customer record (GA). Modern Gravity™ gives your operations leader a board-grade answer when revenue questions get asked, 95% accuracy on a difficult internal benchmark of strategic business questions, with the receipt attached (LIVE).
Procurement increasingly uses AI shortlists. Discovery measures how often AI names you first on those queries. Foundation gives your delivery team the governance layer to operate AI agents inside your scope of work.
Brand authority on AI surfaces is the new shelf-talker. Discovery measures how often AI names you first. Friction quantifies what every channel partner experience costs you in retention dollars.
Modern Gravity is built so the model never touches a raw row. The business owns the ontology and the model reads only the certified aggregates above it (GA). Modern Foundation™ supplies the governance layer auditors expect, delivered today in three tiers (Foundation Diagnostic, Build, and Platform) with Gravity as the first focused instance of the platform control plane (LIVE). Every Gravity answer ships with the receipt the auditor can reproduce.
The Truth Layer
AI is becoming the interface between every company and its market. Most companies cannot measure how AI sees them, what AI says about them, or whether customers come back after AI surfaces the brand once. The Truth Layer is the infrastructure that closes those gaps.
Modern Discovery™ measures where your brand wins and loses across the AI surfaces your customers actually use. Modern Gravity™ grounds the strategic answers your team has to defend, with the receipt attached. Modern Friction™ joins every customer signal on the same record so the pattern that brings them back, and the pattern that drives them away, surface with the prescribed action. Modern Foundation™ runs the governed data and AI operating layer underneath.
Every claim ships with the receipt that produced it. Every prescription carries the projected lift, and every quarter reports the measured outcome on your own records. The board can audit it.
Seen. Trusted. Experienced. Understood. One Truth Layer.
Who We Serve
Discovery measures whether your brand wins in AI shortlists. Friction (GA) tells you whether the Customers you acquire actually stay. Both run on shared methodology.
Friction joins the silos every operator knows are there but no dashboard surfaces. Customer Support, billing, product telemetry, AI agent interactions, all on one Customer record.
Gravity is the analytics agent your finance team can sign off on. Foundation is the governance layer your AI deployments need. Both built on the same ontology infrastructure.
Discovery is the AI visibility scorecard for the brand you're accountable for. See exactly where AI gets your brand wrong, ranked by the customers actually asking.
Vertical Translation
Discovery plus Friction. Shelf presence is now AI presence; retention is Customer 1 to 1.
Discovery plus Friction. First-purchase friction equals churn; surface it before the renewal report.
Friction plus Gravity (both GA). Cross-silo Customer view plus board-grade revenue answers for SaaS subscription environments.
Foundation plus Discovery. Governed AI agents plus measured visibility in procurement-grade AI search.
FAQ
Get Started
Modern Discovery™ measures whether AI sees you. Modern Gravity™ answers strategic questions you have to defend, with the receipt attached. Modern Friction™ shows what keeps individual customers coming back, selecting, and referring. Modern Foundation runs the governed data and AI operating layer underneath. One conversation, one product, one quote.
No sales process. Open or pass, both fine.
Modern AI platform. Discovery (live). Gravity (GA). Friction (GA). Foundation (live).
